Dan Rudt - Results

Dan Rudt repeatedly has combined written and verbal communication skills with a keen understanding of message and target audience to achieve positive, measurable results for employers and clients. Here are some of those successes.

International Society for Performance Improvement

• Revenues from ad sales in monthly magazine, Performance Improvement, increased 95% from 2001 to 2002

• Revenues from publicly offered Institutes increased 90% from 2001 to 2002   Institute Brochure

• Revenues from Fall Conference Workshops increased 87% from 2000 to 2002

• Revenues from Fall Conference increased 60% from 2001 to 2002, for the organization's best attended Fall Conference ever

• Revenues from Annual Exposition increased 55% from 2000 to 2001

• Response to email message sent to 10,000 individuals about Professional Certification program was 50%+. Visits to Certification Webpages increased from 500 during the week prior, to 5,700 during the four days following delivery of the message   Certification Email Message

• Positive response to organization's first monthly email newsletter, ISPI Quick Read, enabled ISPI to discontinue paper newsletter and save $48,000 in annual printing and mailing costs

• Attendance at Annual Conference increased slightly from 2002 to 2003, despite economic conditions that had cost many members their jobs   Conference Webpage   Conference Sales Letter   Conference Advertisement

• Email marketing of 2002 Annual Exposition led to second highest exhibit sales revenues of recent years while saving $15,000 in marketing expenses   Exhibit Promotion Email

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Dan Rudt, Writer for Hire

National Grocers Association

• Revenues from Annual Exposition increased 28% from 1998 to 2000

Bruce Williams

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Dan Rudt, Writer for Hire

• As Midday News Anchor at the (then) all business news station, Dan earned the station's highest audience ratings, ahead of the traditionally dominant morning and evening drive periods   Radio News Feature

Dan Rudt, Writer for Hire